
Moulding and shaping the next generation

ELEVATE YOUR
VIDEO SKILLS
Enhance your video content with expert training.
Why CLAY
In today's digital world, video content is king.
Recently, we've noticed a growing trend of companies advertising for in-house Videographers.
That's why we created CLAY's academy: To help companies get the most out of their Videographers.
We offer a comprehensive training program designed to help individuals and teams improve their video production skills.
It focuses on practical techniques and hands-on learning. The training covers various aspects of video creation, shooting, lighting, framing, composition and story telling through an edit. We want to help you gain the best
exposure and response possible with cinematic looking videos that will resonate with your audience.
Focus
Video Excellence
At CLAY, we aim to empower businesses by enhancing their video content capability.
We come to you and work directly with your videographers, teaching them how to light effectively in your own environment. From using ND film to transform office windows into stunning backdrops, to mastering the balance of shutter, ISO, and aperture, our training is practical, hands-on, and tailored to your space.
Your team will learn how to frame and compose shots, choose the right lenses, compress backgrounds for impact, and shoot sequences that keep viewers engaged. We’ll also share techniques to help on-camera talent feel comfortable and confident.
Beyond the technical skills, we dive into storytelling — showing your videographers how to craft emotion and atmosphere through smart editing, so every video feels purposeful and compelling.
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Quality
Learn From The Best
We believe high-quality looking videos are essential for effective communication. Our program is led by industry professionals who share their knowledge and experience.
You will gain insights that you won't find in a traditional course. No boring lectures!
Community
Together We Build
In a world where video content is essential for communication and marketing, enhancing your video production skills is crucial.Our mission is to build a collaborative community of skilled videographers who inspire one another to create remarkable video content that resonates and engages with audiences.
Imagine creating videos that not only capture moments but also tell compelling stories.The future is within reach , and CLAY's Workshops can help you get there.
Our Story




Sean Boyd – Director, Clay
Tim Manson
From network cooking & travel show to Reality Tv Tim has covered it all, he has forged a career as a creative DoP and right hand man to some of the best in the business. He brings a wealth of knowledge to the team and his entusiasim is something to admire.
With over 25 years of experience in the creative and training industry, he began his career during a time when becoming a camera operator meant years of hands-on training.
​Sean has built a career as a Director of Photography, working with global organisations such as FIFA, HBS, IMG, UEFA, the Premier League, Goldman Sachs, Blackstone, and Bain & Company. Along the way, one lesson stuck with him, great camera work is 60% lighting and 40% everything else— It’s a balance he's carried throughout his career.
Today, as Director of Clay, he's passionate about giving back—collaborating with talented professionals like, Jess Campanaro, Tim Manson, Seamus Cloonan and Oscar Vieira to equip videographers and companies with the knowledge, tips, and tools to elevate their video production to the highest level.
Jess Campanaro
Jess brings together decades of experience as a radio journalist and
educator, underpinned by a lifelong passion for connection,
communication and storytelling.
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10 years behind the mic at Sydney’s powerhouse radio station 2GB, Jess
spent another decade shaping the next generation of talent at the
Australian Film, Television and Radio School (AFTRS), and working closely
with corporate clients elevate their communication skills.
As a media, communications and presentation specialist, Jess empowers
individuals to find their voice and own their message. She has a gift for
helping people uncover their unique hook, sharpen their story, and deliver
it with clarity, confidence and consistency.
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Seamus Cloonan
Seamus is a multi-award winning creative whose work draws upon video editing, copywriting, directing and sound design.
He's previously worked across multiple brands at Foxtel and has now been at SBS for 10 years, working across the World Movies brand alongside many of their premium drama launches as well as the 2022 Football World Cup.
In this discussion he'll discuss a roadmap of choices that shape the construction of storytelling in film & they types of decisions you need to make to create a convincing narrative and .....
Oscar Vieira
A Visual storyteller with a wealth of corporate and social media experiance. A fantastic communicater and a technical expert in his field.
Work
















Programs
1
Videographer Technical Masterclass
4hrs
Learn how to light any space, master your camera settings, frame shots like a pro, and capture sequences that keep audiences hooked.
From lens choice to making talent shine on camera, this masterclass gives you the tools and confidence to create cinematic, professional-quality video,
That will resonate with any audience.
2
The Works
8hrs
As well as the technical skills, we dive into why storytelling matters in business, how to emotionally connect with your audience and how to craft emotion and atmosphere through smart editing, so every video feels purposeful.
Imagine creating videos that not only capture moments but also tell compelling stories.
3
Executive Power
3hrs
Unlock the Power of Strategic Storytelling in this 3 hour,
high-impact workshop. Discover the tools to craft compelling
narratives that inspire teams, influence stakeholders, and
elevate brand communication. Walk away with practical
frameworks, real-world examples, and leadership-ready stories
that drive results.
Press Play
With
ClaydingC 4
Ready to empower your in-house videographers and take your content to the next level? We’d love to hear from you.
+61 (0) 420 222 026
35 Fontainebleau Street
Sans Souci, NSW 2219
Australia
Follow us
Testimonials
"The hands-on approach was fantastic. I learned so much in just a day. The instructors were supportive and so knowledgeable."
"I learn't more from Sean and his team in one day, then i did in 4 years at university."
"The feedback and tips I received was invaluable. It helped me see my work from a different perspective."

